{"id":2699,"date":"2020-10-20T13:39:57","date_gmt":"2020-10-20T13:39:57","guid":{"rendered":"http:\/\/trueadvicefinancialservices.co.uk\/news\/?p=2699"},"modified":"2023-01-27T14:23:17","modified_gmt":"2023-01-27T14:23:17","slug":"how-covid-19-has-effected-self-employed-mortgage-applicants","status":"publish","type":"post","link":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/","title":{"rendered":"How COVID-19 has effected self employed mortgage applicants"},"content":{"rendered":"<p>For a lot of self employed people, lockdown halted their work and income came to a standstill. COVID-19 has effected self employed clients in a big way. Now whilst this didn\u2019t happen to everyone, a lot of incomes came to a stop. Working from home became a possibility for some, where others saw income die out as a result of the lockdown.<\/p>\n<p>Mass relief was felt when the government released its self-employed support scheme program to provide funding to the self-employed sector. Whilst not everyone had been fully affected it would seem that most had lost income as a result of COVID-19.<\/p>\n<p>Now, six months down the line and two support scheme payments later, what are lenders making of these self employed clients?<\/p>\n<h3><strong>How lenders are changing their approach due to how COVID-19 has effected self employed clients<\/strong><\/h3>\n<p>With lenders bringing in special policies with regards to clients still on furlough, it was only a matter of time before they introduced special policy with regards to the self-employed.<\/p>\n<p>What they are really looking at and scrutinizing is how self-employed clients have been affected since the lockdown was enforced. So this could be whether the grants were taken, if there was a period of non working etc. Each lender will look at situations differently but they all will want to know if the client has been affected and what support they have taken in this time to keep the business alive.<\/p>\n<h3><strong>Tips and tricks to avoid being caught by the effect on the self employed <\/strong><\/h3>\n<p>Whereas pre-COVID I could comfortably say that we could look at getting a self employed client lending on their most recent years net profits, this is now proving more difficult. Lenders want to see that trading has continued and if not, they are all looking at ways to which they will penalize or deduct a certain amount from the income to counteract this.<\/p>\n<p>They key is to get professional advice on what to do next. With self employed incomes there is always a sense of a bigger picture and a longer time frame than the employed system. Get with your accountant, speak to your mortgage advisor and plan ahead so you know your self employed income is suitable for the mortgage you want to get.<\/p>\n<p>In this current lending landscape posts are moving daily and weekly. It\u2019s impossible as a retail client to stay up to date with all of these changes in lending policy and criteria. On top of this, the best rates available. Between this you get a whole package of what\u2019s best for you, which is exactly why getting in touch with a professional whole of market <a href=\"\/getting-a-mortgage\/\">mortgage advisor<\/a> in these times is priceless.<\/p>\n<h3>Regulatory Statements<\/h3>\n<h4>Equity Release<\/h4>\n<p>Equity Release plans are not right for everyone and it is important that you fully consider your options and receive independent financial advice before making a decision. It is also important that, if you do decide to use an equity release product, you choose one that meets your needs. Remember that taking an equity release plan is generally a long term option. However, there are flexible plans available that may fit your varying needs and some will allow you to repay in the future without penalties.<\/p>\n<h4>Buy to Let Mortgages<\/h4>\n<p>Some Buy to Let Mortgages are not regulated by the <a href=\"https:\/\/www.fca.org.uk\/\">FCA<\/a>.<\/p>\n<h4>Mortgages<\/h4>\n<p>YOUR HOME MAY BE REPOSSESSED IF YOU DO NOT KEEP UP REPAYMENTS ON YOUR MORTGAGE True Advice Financial Services is a trading style of TA and SE Hollom Ltd. Which is an Appointed Representative of <a href=\"https:\/\/www.newleafdistribution.co.uk\/\">New Leaf Distribution Ltd<\/a>. Which is authorised and regulated by the <a href=\"https:\/\/www.fca.org.uk\/\">Financial Conduct Authority<\/a> : Number 460421. Registered Office : New Leaf Distribution Limited, 165 &#8211; 167 High Street, Rayleigh, Essex, SS6 7QA<\/p>\n","protected":false},"excerpt":{"rendered":"<p>COVID-19 has no doubt had a big effect on everyone from one person businesses all the way up to the big companies. Here we take a look at the self employed client and how their business has been impacted by COVID-19 and how this refers to a mortgage application. We provide tips and tricks to be prepared for the ways lenders are now approaching these types of clients. <\/p>\n","protected":false},"author":2,"featured_media":2726,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[6],"tags":[],"class_list":["post-2699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How COVID-19 has effected self employed mortgage applicants<\/title>\n<meta name=\"description\" content=\"We take a look at the impact how COVID-19 has effected self employed mortgage applicants and how you can prepare for the effects.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How COVID-19 has effected self employed mortgage applicants\" \/>\n<meta property=\"og:description\" content=\"We take a look at the impact how COVID-19 has effected self employed mortgage applicants and how you can prepare for the effects.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/\" \/>\n<meta property=\"og:site_name\" content=\"True Advice Financial Services\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/TrueAdviceFinancialServices\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-20T13:39:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-27T14:23:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/10\/pexels-kamaji-ogino-5093652-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ashley Hollom\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ashley Hollom\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/\"},\"author\":{\"name\":\"Ashley Hollom\",\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/#\/schema\/person\/b6a8d9a9e326cc055071b7e95e0433e4\"},\"headline\":\"How COVID-19 has effected self employed mortgage applicants\",\"datePublished\":\"2020-10-20T13:39:57+00:00\",\"dateModified\":\"2023-01-27T14:23:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/\"},\"wordCount\":631,\"publisher\":{\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/#organization\"},\"image\":{\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/10\/pexels-kamaji-ogino-5093652-scaled.jpg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/\",\"url\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/\",\"name\":\"How COVID-19 has effected self employed mortgage applicants\",\"isPartOf\":{\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/10\/pexels-kamaji-ogino-5093652-scaled.jpg\",\"datePublished\":\"2020-10-20T13:39:57+00:00\",\"dateModified\":\"2023-01-27T14:23:17+00:00\",\"description\":\"We take a look at the impact how COVID-19 has effected self employed mortgage applicants and how you can prepare for the effects.\",\"breadcrumb\":{\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#primaryimage\",\"url\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/10\/pexels-kamaji-ogino-5093652-scaled.jpg\",\"contentUrl\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/10\/pexels-kamaji-ogino-5093652-scaled.jpg\",\"width\":2560,\"height\":1707,\"caption\":\"How COVID-19 has effected self employed mortgage applicants\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How COVID-19 has effected self employed mortgage applicants\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/#website\",\"url\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/\",\"name\":\"True Advice Financial Services\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/#organization\",\"name\":\"True Advice Financial Services\",\"url\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/02\/15-2-20-lion-1024x764.png\",\"contentUrl\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/02\/15-2-20-lion-1024x764.png\",\"width\":1024,\"height\":764,\"caption\":\"True Advice Financial Services\"},\"image\":{\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/TrueAdviceFinancialServices\/\",\"https:\/\/www.linkedin.com\/company\/18640084\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/#\/schema\/person\/b6a8d9a9e326cc055071b7e95e0433e4\",\"name\":\"Ashley Hollom\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/288f0441fd885948861ff2c33046c9bc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/288f0441fd885948861ff2c33046c9bc?s=96&d=mm&r=g\",\"caption\":\"Ashley Hollom\"},\"description\":\"Ashley Hollom is a Senior Mortgage and Insurance Advisor at True Advice Financial Services. With a comprehensive approach to advising, Ashley specializes in providing clients with tailored solutions across the entire market, free from ties to specific lenders or insurers. He holds a CeMAP qualification and has been advising since 2018, continually updating his expertise through ongoing training. Ashley's client-focused approach ensures personalized, effective advice, fostering long-term relationships. Outside of work, he enjoys playing football and exploring new countries. For personalized financial advice, Ashley is dedicated to helping clients achieve their goals.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/ashley-james-hollom-7b343a161\/\"],\"url\":\"https:\/\/trueadvicefinancialservices.co.uk\/news\/author\/ashley\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How COVID-19 has effected self employed mortgage applicants","description":"We take a look at the impact how COVID-19 has effected self employed mortgage applicants and how you can prepare for the effects.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/","og_locale":"en_GB","og_type":"article","og_title":"How COVID-19 has effected self employed mortgage applicants","og_description":"We take a look at the impact how COVID-19 has effected self employed mortgage applicants and how you can prepare for the effects.","og_url":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/","og_site_name":"True Advice Financial Services","article_publisher":"https:\/\/www.facebook.com\/TrueAdviceFinancialServices\/","article_published_time":"2020-10-20T13:39:57+00:00","article_modified_time":"2023-01-27T14:23:17+00:00","og_image":[{"width":2560,"height":1707,"url":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/10\/pexels-kamaji-ogino-5093652-scaled.jpg","type":"image\/jpeg"}],"author":"Ashley Hollom","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Ashley Hollom","Estimated reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#article","isPartOf":{"@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/"},"author":{"name":"Ashley Hollom","@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/#\/schema\/person\/b6a8d9a9e326cc055071b7e95e0433e4"},"headline":"How COVID-19 has effected self employed mortgage applicants","datePublished":"2020-10-20T13:39:57+00:00","dateModified":"2023-01-27T14:23:17+00:00","mainEntityOfPage":{"@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/"},"wordCount":631,"publisher":{"@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/#organization"},"image":{"@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#primaryimage"},"thumbnailUrl":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/10\/pexels-kamaji-ogino-5093652-scaled.jpg","articleSection":["Blog"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/","url":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/","name":"How COVID-19 has effected self employed mortgage applicants","isPartOf":{"@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#primaryimage"},"image":{"@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#primaryimage"},"thumbnailUrl":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/10\/pexels-kamaji-ogino-5093652-scaled.jpg","datePublished":"2020-10-20T13:39:57+00:00","dateModified":"2023-01-27T14:23:17+00:00","description":"We take a look at the impact how COVID-19 has effected self employed mortgage applicants and how you can prepare for the effects.","breadcrumb":{"@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#primaryimage","url":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/10\/pexels-kamaji-ogino-5093652-scaled.jpg","contentUrl":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/10\/pexels-kamaji-ogino-5093652-scaled.jpg","width":2560,"height":1707,"caption":"How COVID-19 has effected self employed mortgage applicants"},{"@type":"BreadcrumbList","@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/how-covid-19-has-effected-self-employed-mortgage-applicants\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/trueadvicefinancialservices.co.uk\/news\/"},{"@type":"ListItem","position":2,"name":"How COVID-19 has effected self employed mortgage applicants"}]},{"@type":"WebSite","@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/#website","url":"https:\/\/trueadvicefinancialservices.co.uk\/news\/","name":"True Advice Financial Services","description":"","publisher":{"@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/trueadvicefinancialservices.co.uk\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/#organization","name":"True Advice Financial Services","url":"https:\/\/trueadvicefinancialservices.co.uk\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/#\/schema\/logo\/image\/","url":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/02\/15-2-20-lion-1024x764.png","contentUrl":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-content\/uploads\/2020\/02\/15-2-20-lion-1024x764.png","width":1024,"height":764,"caption":"True Advice Financial Services"},"image":{"@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/TrueAdviceFinancialServices\/","https:\/\/www.linkedin.com\/company\/18640084\/"]},{"@type":"Person","@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/#\/schema\/person\/b6a8d9a9e326cc055071b7e95e0433e4","name":"Ashley Hollom","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/trueadvicefinancialservices.co.uk\/news\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/288f0441fd885948861ff2c33046c9bc?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/288f0441fd885948861ff2c33046c9bc?s=96&d=mm&r=g","caption":"Ashley Hollom"},"description":"Ashley Hollom is a Senior Mortgage and Insurance Advisor at True Advice Financial Services. With a comprehensive approach to advising, Ashley specializes in providing clients with tailored solutions across the entire market, free from ties to specific lenders or insurers. He holds a CeMAP qualification and has been advising since 2018, continually updating his expertise through ongoing training. Ashley's client-focused approach ensures personalized, effective advice, fostering long-term relationships. Outside of work, he enjoys playing football and exploring new countries. For personalized financial advice, Ashley is dedicated to helping clients achieve their goals.","sameAs":["https:\/\/www.linkedin.com\/in\/ashley-james-hollom-7b343a161\/"],"url":"https:\/\/trueadvicefinancialservices.co.uk\/news\/author\/ashley\/"}]}},"_links":{"self":[{"href":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-json\/wp\/v2\/posts\/2699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-json\/wp\/v2\/comments?post=2699"}],"version-history":[{"count":9,"href":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-json\/wp\/v2\/posts\/2699\/revisions"}],"predecessor-version":[{"id":4252,"href":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-json\/wp\/v2\/posts\/2699\/revisions\/4252"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-json\/wp\/v2\/media\/2726"}],"wp:attachment":[{"href":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-json\/wp\/v2\/media?parent=2699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-json\/wp\/v2\/categories?post=2699"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/trueadvicefinancialservices.co.uk\/news\/wp-json\/wp\/v2\/tags?post=2699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}